VIBE
Voyage Inside a Blind Experience

Visual identity

Atlante Servizi Culturali
Istituto dei Ciechi di Milano

2018

Visual identity for a series of exhibitions made by Atlante Servizi Culturali with Istituto dei Ciechi di Milano.

VIBE – Voyage Inside a Blind Experience

is an exhibition based on the equality of art fruition between sighted and blind people. Following the movement of a braille–reading finger, a system of graphical signs was designed. The graphism recalls the envelope of a wave, symbolizing the vibrations percieved when touching or listening to something. This system can be used to translate any textual information, constituting a simple yet iconic visual language. The first edition of the exhibition was about Josef and Anni Albers' work, but only the logo and the catalogue cover were realized.